National Storytelling Week
Welcome to National Storytelling Week, this year running 1st – 9th February 2025! This year’s theme is Sharing Stories, Building…
The Consumer Offering
Gymboree Play & Music offers classes, events, courses, parties, and merchandise, to families with little ones aged 0 to 5 across the UK. Members sign up to benefit from developmentally-appropriate teacher-led classes each week, plus unlimited access to Open Gym, and discounts on other activities. This membership model gives you regular ongoing revenue as well as the opportunity to upsell with birthday parties, merchanise and special events and courses.
Our core product is our Play & Learn classes which take little ones from Babies and Crawlers, through Walkers and Runners, to Explorers and beyond. Gymboree Play & Music classes utilise a unique and impressive combination of music, movement, props, imaginary play and custom-designed and patented apparatus, all to create a fun and magical world where children learn, thrive and most importantly have fun.
Members can remain with you for up to five years or longer if they bring subsequent children, we even have some members bringing all 4 children over the years!
Our centres also act as community hubs where like-minded families meet every week; play, grow, and support each other as their little ones move through the classes.
Back to The Business Model
On to Support
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Reviews
Both of my children (3.5 years and 11 months) go to Gymboree Play & Music and love it. My toddler goes to their drop-off Lego class which she raves about. It's very creative, working not only on Lego skills but also painting, drawing etc. My infant son loves his Gymboree Play & Music Crawlers class - particularly loves crawling all over their props, through the tunnels, etc. Great way to get the infant crawling over obstacles! Gymboree Play & Music is part of our weekly schedule for both kids and we look forward to participating every week. Invaluable!
Gymboree Play & Music was a lovely and positive experience for my son Leo. We started when he was 9 months and he is now 3 years old, I wish we had started sooner.
He loves the songs (which is part of our daily singing at home), the freedom to explore and he was happy there. He looks forward to class every week and once class is over he will tell everyone about Gymbo and what he did.
For me, I liked that it taught him how to get down safely from a height, how to learn to use his body, and touching on different topics every 2 weeks. It gave me confidence in other environments to trust that he has the ability that he learned from Gymboree Play & Music and to trust him.
I’ve been taking both my newborn and toddler to Gymboree Play & Music for a couple of months now and both boys are really loving the classes and open gym sessions. It’s a great way to meet other mums, entertain toddlers at witching hour(!) and get ideas for sensory play with babies. Sophie and Cat are fantastic and have so much energy and loads of different ideas for the classes, plus make sure the activities it’s help children meet their development milestones as well. Highly recommend this if you’re thinking about joining!! Thanks so much Sophie, Cat and the wider team :-)
Read more of our 1336 reviews
4.8 / 5